As of 2021, it is estimated that over 50 million people in Pakistan use social media. This represents a significant portion of the country's population, which is around 220 million. Usage of social media is continuing to grow in Pakistan as more and more people gain access to the internet and smartphones. The most popular social media platforms in Pakistan are Facebook, WhatsApp, and YouTube. Additionally, TikTok, Instagram, and Twitter are also widely used in the country.
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